Associate Brand Manager
Company Name:
KIK Products
We are currently seeking an enthusiastic, motivated and talented individual for the position of Associate Brand Manager for BioLab, a KIK Custom Products Company in Lawrenceville, GA. Reporting to the Brand Director of Mass Pool & Spa, this position is responsible for planning, developing and directing the marketing efforts for Mass retail brands. The Associate Brand Manager will also be responsible for creating and executing an overall strategy for their brands and product categories including product positioning, pricing recommendations, promotions, market research and product development. The sum of these activities will position the brands for growth and will enable the business to meet and exceed all business and operational targets.
KIK Custom Products is the manufacturing partner to some of the
world''s largest retailers and brand owners. Each year, more than two
billion units representing thousands of different consumer products
leave our plants destined for North American households. From
shampoos, soaps, body lotions, and sunscreens, to air fresheners,
household bleach, cleaners, and additives for swimming pools and spas,
we manufacture products found in households across North America,
as well as a line of industrial cleaning and sanitation products for
hospitals, schools, health clubs, restaurants and other businesses that
demand high quality cleaning supplies.
KIK''s Classic Division manufactures retailer brand bleach and
household cleaning products for the world''s largest retailers. Through
its Pool Additives business, the Classic Division also offers retailer
brand pool and spa product manufacturing on a national basis. Our
expertise, innovation and consumer research help our customers
develop integrated retailer brand product portfolios in home cleaning,
pool and spa categories.
If you are committed to quality work and customer service, if you
thrive in an environment of change and opportunity, and if you are
searching for a company focused on growth, a career with KIK may be
just what you have been looking for!
_Key
Responsibilities:_
Develop and implement growth strategies for assignedbrands and product categories by identifying market opportunities and key drivers (where to play, how to win)
Develop & execute effective consumer marketing programs that align with brand strategy and campaigns to ensure attainment of sales and profitability objectives; conduct analysis to ensure programs are appropriate
Continually monitor business trends, competitive activity to identify risks and opportunities, course correct as necessary, and communicate recommendations to management
Translate insights/trend data into actionable plans that create value-add versus competition and effectively communicates product advantages to consumers
Lead market research initiatives to validate new product innovation, product portfolio enhancements, and brand messaging
Manage the development and introduction of new products and continuous improvement of existing products in cooperation with R&D; to provide a full line of differentiated products, each meeting target consumer needs and offering the highest competitive value
Partner with internal stakeholders such as Supply Chain, Sales, Technology, Logistics, Regulatory and Marketing Communications to achieve all operational targets and meet channel/purchase requirements
_Job Requirements:_
Bachelors Degree in Marketing or Business Management (MBA or current MBA candidates preferred)
Minimum of 5 years Brand or Marketing experience in a Consumer Products business, preferably with brands selling to Mass and DIY retailers
Demonstrated knowledge of strategy development, market analysis, project management, new product development as well as packaging, promotions, and pricing
Excellent verbal and written communication, including strong presentation skills
Strong analytical ability, decision making, creative thinking and problem-solving skills
Demonstrated strength in cross-functional management; ability to interface with all levels of management
Experience with EPA regulated products and/or seasonal categories a plus
Must be self-driven to achieve goals; high energy level is essential.
Must be able to multi-task and work in a fast-paced environment
Date: 2014-06-19
Country: US
State: GA
City: Lawrenceville
Postal Code: 30043
Category: OtherEstimated Salary: $20 to $28 per hour based on qualifications.
KIK Products
We are currently seeking an enthusiastic, motivated and talented individual for the position of Associate Brand Manager for BioLab, a KIK Custom Products Company in Lawrenceville, GA. Reporting to the Brand Director of Mass Pool & Spa, this position is responsible for planning, developing and directing the marketing efforts for Mass retail brands. The Associate Brand Manager will also be responsible for creating and executing an overall strategy for their brands and product categories including product positioning, pricing recommendations, promotions, market research and product development. The sum of these activities will position the brands for growth and will enable the business to meet and exceed all business and operational targets.
KIK Custom Products is the manufacturing partner to some of the
world''s largest retailers and brand owners. Each year, more than two
billion units representing thousands of different consumer products
leave our plants destined for North American households. From
shampoos, soaps, body lotions, and sunscreens, to air fresheners,
household bleach, cleaners, and additives for swimming pools and spas,
we manufacture products found in households across North America,
as well as a line of industrial cleaning and sanitation products for
hospitals, schools, health clubs, restaurants and other businesses that
demand high quality cleaning supplies.
KIK''s Classic Division manufactures retailer brand bleach and
household cleaning products for the world''s largest retailers. Through
its Pool Additives business, the Classic Division also offers retailer
brand pool and spa product manufacturing on a national basis. Our
expertise, innovation and consumer research help our customers
develop integrated retailer brand product portfolios in home cleaning,
pool and spa categories.
If you are committed to quality work and customer service, if you
thrive in an environment of change and opportunity, and if you are
searching for a company focused on growth, a career with KIK may be
just what you have been looking for!
_Key
Responsibilities:_
Develop and implement growth strategies for assignedbrands and product categories by identifying market opportunities and key drivers (where to play, how to win)
Develop & execute effective consumer marketing programs that align with brand strategy and campaigns to ensure attainment of sales and profitability objectives; conduct analysis to ensure programs are appropriate
Continually monitor business trends, competitive activity to identify risks and opportunities, course correct as necessary, and communicate recommendations to management
Translate insights/trend data into actionable plans that create value-add versus competition and effectively communicates product advantages to consumers
Lead market research initiatives to validate new product innovation, product portfolio enhancements, and brand messaging
Manage the development and introduction of new products and continuous improvement of existing products in cooperation with R&D; to provide a full line of differentiated products, each meeting target consumer needs and offering the highest competitive value
Partner with internal stakeholders such as Supply Chain, Sales, Technology, Logistics, Regulatory and Marketing Communications to achieve all operational targets and meet channel/purchase requirements
_Job Requirements:_
Bachelors Degree in Marketing or Business Management (MBA or current MBA candidates preferred)
Minimum of 5 years Brand or Marketing experience in a Consumer Products business, preferably with brands selling to Mass and DIY retailers
Demonstrated knowledge of strategy development, market analysis, project management, new product development as well as packaging, promotions, and pricing
Excellent verbal and written communication, including strong presentation skills
Strong analytical ability, decision making, creative thinking and problem-solving skills
Demonstrated strength in cross-functional management; ability to interface with all levels of management
Experience with EPA regulated products and/or seasonal categories a plus
Must be self-driven to achieve goals; high energy level is essential.
Must be able to multi-task and work in a fast-paced environment
Date: 2014-06-19
Country: US
State: GA
City: Lawrenceville
Postal Code: 30043
Category: OtherEstimated Salary: $20 to $28 per hour based on qualifications.
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